John Paulsen, Senior Vice President at hotelAVE, shares key insights from a recent industry survey on current trends affecting hotel operators:
- Tariff-related planning challenges: “Tariffs in particular make planning and budgeting difficult.”
- Uncertainty in corporate travel: “There’s a little bit of uncertainty from a business perspective, and we’ve seen that with corporations being like ‘Do we really need to travel?’ They do typically, but it’s kind of last-minute.”
- Group business and contract retention: “They need to hold on to their existing contracts. One example was where a brand offered some key money to stay in the deal. So there might be opportunities like that.”
These insights reflect broader trends across the hotel industry, giving owners and operators a clear picture of the challenges ahead. At hotelAVE, we help our clients stay ahead of these dynamics, providing actionable strategies and asset management solutions to navigate a changing market.
