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The COVID pandemic wreaked havoc on hotels. While room revenue has almost recovered nationally to 2019 levels, food and beverage revenue continues to lag 2019—but maybe that is OK.
How the hotel sector outperformed expectations. Not only was there no pandemic-induced bloodbath for hotels, but the lodging industry actually exceeded expectations. Michelle Russo, founder and CEO of Hotel Asset Value Enhancement (hotelAVE), joins the program to discuss how hotels finessed the situation, and why she sees opportunities for innovations and heightened profitability going forward...
