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Hotel lobby overseen by hotelAVE, a hospitality consulting firm providing hospitality industry insights and hotel advisory services
Archive
Author: Merande Sek

1H2026 Brandscape

How do you keep up with positioning of the many hotel brands? Brandscape™ by hotelAVE tracks all brands by: Brand Parent CoStar Hotel Category (quality/star level) Design/Consumer Appeal Brandscape™ covers 260+ brands across nine major parent companies and an additional 98 brands in the independent luxury and lifestyle space. It is the only resource that..
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4Q25 Hospitality Dashboard

Our hotelAVE Hospitality Dashboard 4Q25 is now available! There is significant divergence in RevPAR growth estimates for 2026 with ranging from -0.1% to 2.2%. We forecasted FIFA World Cup to drive 0.4% of the 2026 RevPAR growth but see risk for international inbound relative to current world events and potential boycotts. 2%+ GDP growth and..
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3Q25 Hospitality Earnings Summary

hotelAVE 3Q25 Hospitality Earnings Summary is now available! We’re thrilled to share positive insights into the hotel industry. A glimpse: 3Q25 U.S. RevPAR change for public companies averaged -1.8%; 64% of the companies that reported had RevPAR declines Y/Y. No 2026 guidance was provided Full year RevPAR growth guidance tightened to 0% to 1.0%; down..
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3Q25 Hospitality Dashboard

Our hotelAVE Hospitality Dashboard 3Q25 is now available! In October, STR and HVS revised their year-end RevPAR forecasts down further to -0.3% and -0.2% vs STLY. The government shutdown in 4Q25 risks a potentially larger decrease for the full year. 2026 RevPAR growth ranges from 0.6% to 2.7%. Corporate, government and group segments continue to..
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Navigating Today’s Hotel Market Challenges

John Paulsen, Senior Vice President at hotelAVE, shares key insights from a recent industry survey on current trends affecting hotel operators: Tariff-related planning challenges: “Tariffs in particular make planning and budgeting difficult.” Uncertainty in corporate travel: “There’s a little bit of uncertainty from a business perspective, and we’ve seen that with corporations being like ‘Do..
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2Q25 Hospitality Earnings Summary

hotelAVE 2Q25 Hospitality Earnings Summary is now available! We’re thrilled to share positive insights into the hotel industry. A glimpse: 2Q25 U.S. RevPAR change for public companies averaged -0.2%. 50% of the companies that reported had RevPAR declines Y/Y YE25 RevPAR growth guidance ranged from -0.3% to 1.8%; down slightly from -0.1% to 2.3% as..
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NYC Builders Are Converting Shuttered Migrant Hotels Into Apartments

The Wall Street Journal explores NYC’s push to convert former migrant hotels into apartments and our CEO, Michelle Russo weighs in on the opportunities and the challenges these projects face. Michelle’s insight: “The stigma of being used as a shelter presents another concern.” Her perspective sheds light on the complex realities of transforming hospitality spaces into residential communities. Read..
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2Q25 Hospitality Dashboard

Our hotelAVE Hospitality Dashboard 2Q25 is now available! STR revised 2025 RevPAR down to -0.1%, which would be the first negative RevPAR year since 2020 pandemic. Other forecasters are coalescing around 1%+/- RevPAR growth for 2025 and 0.8-2.0% for 2026. Expect continued downward revisions. Public companies are reducing full year guidance as well. Room night..
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