Sally has more than 5 years of experience in hotel operations, analytics, and asset management. As Senior Associate at hotelAVE, Sally supports a senior asset manager and a portfolio of diverse hotel assets to maximize performance. Sally provides strategic asset management support, including completing weekly revenue management reviews, preparing monthly reports, conducting ROI analysis, and analyzing cash flows and income statements

• Prior to joining hotelAVE, Sally was an Analyst at HDDA, a firm that acquires and develops hotels. She performed market studies, financial analysis, benchmarking analysis, and real estate tax forecasting for prospective hotel development projects and contributed to investment committee memos
• Prior to HDDA, Sally was a Marketing Analyst at Massachusetts Office of Travel and Tourism where she measured the economic impact of tourism in the state. She developed a model and managed the database to estimate the tax collections from short-term rentals

Sally graduated from Sookmyung Women’s University with a Bachelor of Science in Hospitality Management. She received a Master in Hospitality Management from Boston University. She also holds a Certificate in Hotel Real Estate Investments and Asset Management from Cornell University.